For Lance Armstrong, a cancer survivor, yellow is more than just the colour of the Tour de France’s leader jersey. Yellow is the colour of hope, courage and perseverance.
In celebration of and as a tribute to Lance Armstrong, Nike is leading The efforts to raise $5 million for the Lance Armstrong Foundation (LAF) through the sale of 5 million $1 yellow wristbands.LIVE STRONG- Lance’s mantra is engraved on the wristbands.Lance’s mantra is engraved on the wristbands.
The LAF believes that in the battle with cancer, knowledge is power and attitude is everything. This fundraising campaign will support the LAF’s effort to help young cancer survivors live strong.
